Children’s Nebraska

Uniting Care, Confidence & Community

Children’s Nebraska had a national reputation for pediatric excellence but needed a brand evolution that matched its growing influence. We created a trustworthy & compassionate identity that aligned internal teams, reinforced brand clarity, and strengthened engagement with families and the broader community. Through strategic positioning, messaging refinement, and a bold new visual identity, we helped Children’s Nebraska assert its role as a leading voice in pediatric healthcare, balancing expertise with warmth.