XpressDocs

Crafting the Look That Fits Their Future

Xpressdocs wanted a brand identity that reflected both where they are and where they’re headed. Daake took a deep dive—assessing their current brand, listening to leadership, and mapping a strategy for evolution.

Through close collaboration, we developed a refined identity and comprehensive style guide, including a brand color palette, typographic system, design elements, photographic styling, and even a custom typeface. The result? A cohesive, future-ready brand built for long-term growth.